Gen Z Customer Experience Expectations: What Us Brands Must Know By 2026
A Gen Z customer messages your brand on Instagram about a faulty product. No response by midnight. At 12:15 AM they post…
Read article →Assistant Marketing Manager – Konnect Insights
Rufus Ajgaonkar is a marketing professional at Konnect Insights, where he focuses on building the brand’s digital presence and driving growth through strategic marketing initiatives. His work spans content strategy, SEO, social media marketing, and account-based marketing, helping position Konnect Insights as a leader in unified customer experience technology. He combines creative storytelling with analytical insights to craft marketing strategies that connect with enterprise audiences.
A Gen Z customer messages your brand on Instagram about a faulty product. No response by midnight. At 12:15 AM they post…
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Most brands still treat reputation management as crisis communications – something that kicks in after the press has already called. Social listening…
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A telecom operator notices a long-time customer hasn’t used their network much over the past month. Two weeks later, that customer calls…
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In 2018, a social listening tool told you that mentions of your brand spiked 240% in the last hour. In 2026, it…
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Jump to any platform 01Konnect Insights: Listening + Omnichannel + Intelligence 02Brandwatch: Deep consumer intelligence 03Sprinklr Insights: Enterprise social intelligence suite 04Meltwater:…
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A hospital in Ohio spent eight months with a significant budget on a social listening tool. Then discovered it couldn’t track app…
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The CX platform market has never been more crowded. And never more confusing. Every vendor promises omnichannel. Every demo looks impressive. Every…
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Every CXM vendor will tell you they cover all your channels, have AI built in, and integrate with everything. The demo is…
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Monday: contacts support. Wednesday: checks your app, finds nothing resolved. Thursday: leaves a review. Friday: tweets about it. Four interactions. Four teams.…
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You are getting tickets from Twitter, reviews stacking up on Google, and calls flooding your contact centre. Three different tools. Three different…
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Marketing launches a massive promotional campaign. Two hours later, the support team gets crushed under a wave of complaints about a broken…
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Most brands track mentions, but few truly understand what customers mean when they speak online. Social listening bridges that gap by turning…
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Customer Experience Management (CXM) refers to the practice of designing and controlling every interaction a customer has with a brand in order…
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We all know that being attentive and listening to someone having a conversation with you helps bridge gaps and build a successful…
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In 2025, social publishing has become a central element of brand communication and customer experience, evolving beyond a simple marketing tactic. It’s…
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TikTok has exploded in popularity, transforming from a short-video app into one of the most influential social platforms worldwide. With more than…
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Social media has become an integral part of our lives. Whether it’s for personal connections or business growth, social networks offer a…
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