Konnect Insights for media and entertainment
A premiere, a final, a news segment, a stream that buffers at the worst moment. Audiences react in public, in real time. Konnect Insights catches the complaint that needs fixing and the moment worth amplifying, and turns the whole conversation into content and audience intelligence.
Trusted by networks, streaming platforms and digital media brands, including
Ratings reports arrive days later. The audience has already decided what they loved, what broke, and where they might go next.
A new episode, a live match, a news segment, a DTH outage during a final. Audiences react instantly and publicly, and brands that miss it miss the signals that drive ratings, churn and loyalty.
Signal loss, app crashes, billing disputes and content removals produce angry posts that spread within minutes. Without structured care, subscriber frustration becomes public brand damage.
What audiences love, what they switch for and what they say about rival platforms drives acquisition, content investment and positioning. Social is where that data lives.
CLIENT STORIES
Open any story to see the challenge, how Konnect Insights is deployed, the outcomes and the modules each brand runs.
KRC (Konnect Research Cloud) ยท Media and Entertainment Edition
KRC turns audience and subscriber signals into executive intelligence โ content performance, platform health, competitor benchmarks and churn risk. Instantly, in plain language, for the CEO, CMO and board.
KRC intelligence
Select a role tab ยท Click any question ยท Open full answer or dashboard for the complete intelligence brief
SUBSCRIBER SOCIAL CARE
Signal, app, recharge and billing complaints become tickets with an owner, a deadline and a draft reply, built to hold up when volume jumps tenfold in a minute.
Premieres and finals create sudden spikes. Automations, severity and AI routing keep the queue moving when mentions jump from hundreds to tens of thousands.
Signal and set-top box issues, streaming and app problems, content feedback and pricing each go to the team that can act on them.
Resolved tickets flow into the subscriber management system, as they do for Dish D2H, so care and billing see the same history.
A regional outage or a content controversy reaches comms and product while volume is still climbing, with the posts and locations attached.
"Signal gone right before the final over. Recharged yesterday. Family is sitting here staring at a blank screen. Unbelievable."
The same conversation that fills the care queue tells you what to commission, whom to win, and when the platform is about to break.
Which shows, formats and genres are driving conversation? What are audiences switching away from? Which rival launch sparked envy among your own subscribers? Listening answers before the ratings report does.
Used by Zee, Viacom 18 and OSN
When a competitor's subscriber complains publicly, that is an acquisition moment. Konnect Insights surfaces rival dissatisfaction, negative spikes on competing platforms and migration signals in real time.
Used by Dish D2H, OSN and Viacom 18
An app crash during a live event, a content removal row, a pricing backlash. Platform brands need to see these moments in seconds, not hours, with alerts that reach the right team.
Used by Dish D2H, DailyHunt and Namma Yatri
Colors, MTV, Nickelodeon and JioCinema run from one Viacom 18 instance, each with its own audience stream.
DailyHunt's audience intelligence covers Hindi, Tamil, Telugu, Kannada and ten more Indian languages.
OSN runs Arabic and English subscriber care across the Middle East and North Africa.
30+ channels, including the app stores and fan communities where streaming brands are judged.
Covering 30+ channels today โ with new integrations added every quarter. If your customers are talking, we're capturing it.
From the first reaction to a trailer to the board's quarterly audience review.
Every audience mention, content reaction, competitor comparison and platform complaint across 30+ channels, with launch spikes detected as they happen.
Every subscriber complaint, service issue and billing dispute becomes a ticket with SLA, severity and routing to the right team.
See which content drives conversation, which segments are most engaged, and what audiences say about rival networks.
Outages, viral complaints and content controversies reach comms and product before the story breaks.
Rival networks and platforms tracked on sentiment, share of voice, content comparisons and defection signals.
Own-brand performance across every network, show and platform handle, with campaign measurement in one view.
Plan, approve and publish across brand, show and channel handles, with multi-brand approval workflows.
Audience sentiment, competitive benchmarks and content VoC, answering CMO and CEO questions instantly.
When a final, a finale or an outage multiplies volume in seconds, Konnect AI+ sorts it, drafts the replies and answers routine questions on its own.
Drafts a reply to every complaint before your agent starts typing, in the subscriber's language and your brand's tone.
Classifies and routes every mention by issue, content and urgency, so a match night does not bury the posts that need a person.
Answers routine subscriber questions on WhatsApp and in-app chat around the clock, and hands over with full context when needed.
How we grow with you
Most brands begin with social care. Our fastest-growing customers reach stages six to eight within 12 months.
Every complaint becomes a ticket.
Owners, deadlines and escalation.
Content, audience and rival signals.
Social, app stores and WhatsApp in one queue.
Every reply scored and coached.
Routing at live-event scale.
AI-drafted replies for every agent.
Board-ready audience answers.
Stages 1 to 2
Subscriber complaints are captured and owned. This is where most media brands begin.
Stages 3 to 5
Content, platform and competitor signals are separated, unified in one hub and quality-checked.
Stages 6 to 8
AI handles live-event volume and KRC turns audience signals into content and acquisition decisions.
Most media groups run a listening tool per brand, a separate app-review tracker and a care desk that never sees what marketing sees.
A tool per brand, and signals that never meet.
Every brand, platform and language on one data model.
Resolved social tickets flow into subscriber management, live for Dish D2H.
Multi-market care operations with Servion for OSN.
Shared dashboards with Sociowash, Watconsult and Rep India.
Every content reaction and platform complaint across 30+ channels, with live-event alerts built in.
Subscriber complaints from every channel as SLA-tracked tickets, routed by issue type.
Content performance, competitor benchmarks and audience VoC for leadership.
Agent Empower, AI Essentials and KonnectChat AI, built for live-event volume.
Recharges, packs and subscription questions answered on WhatsApp, day and night.
Score every reply for accuracy, tone and speed, brand by brand.
Listen to that conversation, respond to every subscriber, and turn audience signals into content and acquisition decisions.
See audience intelligence, content listening and KRC for media in 30 minutes.
We benchmark your brand against 2 competitor networks or platforms, complimentary.
Ask one question about your content or a competitor and get a board-ready report.
Zee Entertainment, ZEE5, Dish D2H, Viacom 18, JioCinema, OSN, DailyHunt and Namma Yatri