Nov 28, 2025
12 Companies With Great Social Listening Strategies
Every tweet, review, and comment today can shape how a brand is perceived. In this always-on world, the brands that listen faster,…
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✦ Contributor
Rei Prado
HEAD OF STRATEGIC ALLIANCES, AMERICAS – KONNECT INSIGHTS
Rei Prado is a growth and partnerships leader at Konnect Insights, where he focuses on expanding the brand’s presence across the Americas and Iberia through strategic alliances and market development initiatives. His experience spans SaaS, customer experience, and MarTech, with a strong focus on building high-impact partnerships that drive revenue and long-term business value. He brings a consultative, relationship-led approach to growth, helping organizations identify the right opportunities, strengthen go-to-market collaboration, and deliver better customer experience outcomes through technology.
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Articles by Rei Prado
Oct 14, 2025
How Social Listening Tools Can Help Agencies
In today’s digital landscape, social media has become an integral part of the marketing strategy for any agency. The ability to harness…
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Oct 10, 2025
How Music Streaming Platforms Leverage Listening Data
Social listening is a powerful tool that allows businesses to monitor and analyze conversations and trends happening on social media platforms. It…
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Sep 17, 2025
How to Use Social Listening Tools for a Personalized Outreach Strategy
Software that tracks and examines online conversations regarding your brand, a particular subject, your competitors, or anything else that is pertinent to…
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Jul 29, 2025
The Power of Customer Communities: Why Brands Should Obsess Over Them
Introduction Customer experience no longer begins and ends with a transaction. The most successful brands today are those that build ecosystems around…
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May 9, 2025
How Can You Become a Customer Experience Management Pro in 2025?
Customer expectations continue to evolve, and in 2025, delivering exceptional experiences is no longer optional—it’s essential. We now live in an experience-first…
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Mar 12, 2025
How to Show Empathy in Customer Service
Empathy in customer service is more than just a nice-to-have skill—it’s the foundation of meaningful customer interactions. When customers feel understood and…
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Dec 23, 2024
Transforming CX with the power of Konnect Insights + Salesforce!
Imagine knowing not just what your customers are saying, but why they’re saying it, how they feel, and what they might need…
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Dec 20, 2024
AI Insights in CX: The Konnect Insights + Salesforce Integration
Today customer experience (CX) cannot work in a siloed system, therefore to stay ahead of the competition, companies must implement AI-driven platforms,…
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Nov 4, 2024
How does Employee Experience affect Customer Experience?
The employee experience encompasses all the interactions, perceptions, and emotions that an employee has throughout their journey with an organization. It starts…
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Oct 30, 2024
How to Respond to Negative Reviews Harming your Company’s Reputation?
In today’s digital age, online reputation can make or break a company. With 97% of people saying that online reviews impact their…
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Oct 25, 2024
The Impact of Social Listening Tools for Content Creators
In today’s digital age, content creators face the challenge of standing out in a sea of information overload. The key to success…
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Oct 2, 2024
How Konnect Insights Customers can Maximize Growth Efforts with Admitad
At Konnect Insights, we are dedicated to providing comprehensive solutions that empower businesses to monitor, analyze, and enhance their customer experience. In…
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Sep 11, 2024
Boosting engagement with social analytics
Introduction Imagine you’re at an industry conference. You’ve just given a speech, and now the floor is open for questions. One hand…
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Jul 11, 2024
7 Must-Have Skills For Customer Experience Professional
In today’s fast-paced business landscape, providing exceptional customer experiences is no longer a nice-to-have, but a necessity for companies looking to stay…
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Jul 9, 2024
How to Become an Online Reputation Management Expert?
With digitization on the rise, maintaining a positive online presence is crucial for individuals and businesses alike. Online Reputation Management (ORM) experts…
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Feb 23, 2024
Social Listening For Brand Awareness
Social media has become an integral part of our daily lives. From sharing personal moments to seeking recommendations, people turn to social…
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Jan 23, 2024
Unmasking Deceptive Influencers through Social Listening Techniques
In today’s digital age, the rise of social media has given birth to a new breed of influencers. These individuals can sway…
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