The global e-learning market is forecasted to grow to $645 billion by 2030, driven by a surge in demand for flexible, skill-focused learning platforms. This growth has sparked fierce competition among e-learning platforms, pushing them to deliver exceptional experiences to attract and retain learners.
However, with increasing user expectations, e-learning platforms face several challenges: managing high volumes of learner interactions, staying informed about trending educational needs, and delivering consistent communication across multiple channels. Addressing these challenges requires a robust Customer Experience Management (CXM) solution that integrates insights, social media interactions, and campaign strategies.