The Health Insurance Company That Values Its Customer Service The Most

An Indian multinational corporation began operations in 2006 as India’s first independent health insurance company. The business offers health, personal accident, and international travel insurance services. It offers products to meet the needs of every customer, whether they are single people, families, or businesses, and it operates both directly and through a variety of channels […]
The 4 Key Elements to Digital Marketing Success—Analytics, Content, CRM, and Channels

Marketing in the current day is far different from what we had experienced in the pre-internet era. The digital marketing landscape has especially attained a lot of importance, and businesses are striving hard to succeed in it. Digital marketing comprises several components, and managing all of them together can be a strenuous task, but that […]
How Can Social Listening Help in SWOT Analysis

As the digital era favors online presence more, inclination towards social media listening will benefit companies that maintain a sufficient online presence. Social listening, or social media listening, involves utilizing social networking channels to reach out to customers. This way, a business can track its mentions and conversions to analyze the insights and discover profitable […]
CMO’s Guide To Social Listening!

As per a survey by Statista, social media penetration in 2022 stands at around 58 percent of the global population. If we provide enough impetus to the figure, it is easy to understand that it can be one of the factors driving the way we do business. “Social Media penetration in 2022 stands at around […]
The Importance of Customer Service on Social Media

It is the 21st century, and the world is past snail mail. It is the age of internet customer service where people expect responses as quickly as restaurants serve their favorite dishes, maybe quicker. After telephonic conversations started fading, digital marketers resorted to emails as the primary medium of communication. But then the emergence of […]