About DDB Mudra Group

We believe that creativity is the most powerful force in business. Driven by the mantra “Unexpected Works”, we practice creativity that delivers effectiveness in the most surprising and provocative way. Our work across DDB Mudra, 22feet Tribal Worldwide, Mudramax, Track, For The Win and DDB For Good has built India’s most respected, profitable and fastest-growing brands. It has also made our communities more inclusive and brought about positive change to society’s most pressing issues.

Our commitment to diversity and equity is seen through award-winning, pioneering initiatives like the Phyllis India Project and OPEN Pride. We are also four-time gold winners of the Talent Development Program of the Year at the Campaign Agency of the Year Awards.

In 2022, we became the first Indian agency to be recognized as APAC Agency of the Year at Spikes Asia and the only Indian agency to bring home a Cannes Lion for Creative Effectiveness. We were also Asia's #1 effective agency by WARC Rankings 2021 and have been India’s Agency of the Year at Campaign Brief ‘The Work’ for two years running.

Pricing Structure : DDB Mudra Group is one India’s largest integrated marketing communications agencies. Mudramax Mudramax understands where and how your brand can reach its audience for maximum impact. A deep understanding of consumer and value proposition, innovation in the media buying/selling space and award-winning ORM practices have made us the preferred media partner to the biggest brands across the Indian market. Capabilities:
• ORM
• Media planning & buying
• Efficiencies
• Media management
• Outdoor & ambient design
• Native media
• Programmatic buying
• Performance audits
• Brand & business impact web analytics
• Social analytics DDB Mudra DDB Mudra brings stories to life through a deep understanding of people, culture, and trends. Through powerful storytelling, we influence behavioural change, grow brands, and touch lives. Brand Strategy
• Brand positioning / conviction
• Brand architecture
• Design & identity
• Portfolio design
• Business strategy Campaign Design
• Campaign planning
• Creative exploration
• Asset development
• Campaign tracking
• Health & lifestyle Content Solutions
• Content planning / strategy
• Influencer marketing
• Content assets
• Social media management
• Email marketing solutions Production
• Asset development
• Pre-media services
• Mobile/web development
• Premium content
• Prototyping 22feet Tribal Worldwide 22feet Tribal Worldwide thrives at the intersection of creativity and the digital medium. This is where bold ideas come to life and deliver business results using technology. Why 22feet? It’s the average length of the human gut. And gutsy work is what we do here. Web Development
• Experience development
• Commerce solutions
• Content management system (CMS) integrations
• Responsive design Mobile development
• Mobile strategy
• Mobile app development
• Web services development & integrations
• Engagement strategy UI & UX
• Interactive experiences
• Experience design
• User journey modelling
• Information architecture and wireframing
• Interaction design
• Art direction Content Solutions
• Social media management
• Content strategy & planning
• Influencer outreach & native content
• Photography & video
• Premium content Analytics & Reporting
• Digital & performance marketing
• SEO
• Web analytics
• Social analytics
• Online reputation management Track Track is a data-driven agency for the digital world. We create value out of data through a customer centric approach that allows brands to reach consumers individually through deep personalisation.
• Cross-platform CRM strategy
• Creative
• Data & analytics
• Insight mining
• Tech development & deployment
• Social media marketing and strategy FTW DDB FTW is the first global agency network created for e-sports and gaming. In doing so, we have recognised an untapped market of 3 billion gamers worldwide. FTW consists of passionate gamers from the DDB network covering various areas of expertise including strategy, creative, business design, innovation and tech. We give brands new platforms to tell their stories through e-sports, streaming networks, and through the vast world of gaming.
• Adtech
• E-sports
• SVOD
• Content creation
• Partnering with teams, publishers, leagues and influencers
• Live events/streaming
• Gaming market research DDB For Good DDB For Good is a dedicated unit to help those who do good, do better. Through our creative, digital, and strategic expertise we support social entrepreneurship, build responsible brands and use technology to solve problems.
• Behaviour change communication
• Social marketing/CSR initiatives
• Research & insights
• Communications strategy
• Public affairs & policy influence
• Awareness
• Fundraising
• Advocacy
• Skills-based & solutions-focused workshops